These days, almost anyone can put up a website. The problem is… almost anyone can put up a website these days.
As the internet is becoming less and less difficult to publish to with the help of tools like Front Page and iWeb. It is quite common for small companies to fall victim to the thought of, “Oh, we can do this ourselves for free!”.
While software like these do make it easy for anyone to make a quick website, and with . . .
According to research conducted by Kelton Research in April 2008, “73% of small business owners say they are so intimidated by search marketing that they would rather do their taxes than create a search marketing plan.”
Does anyone else find this shocking? More and more people are using the internet for everything from looking up recipes to travel, to checking out a new book or new band. If you don’t have a website, you need one. If you aren’t optimizing your . . .
I have been told that the best small businesses start as a hobby. In a country in which, everyone is attempting to come up with a “strike it rich” scheme, it is important to remember that when it is done right, it makes, not only a great success story, but motivation for any small business owner who is at a pivotal point in his/her career. Some will profit in this market, others will have to survive it. With a growth . . .
Continue reading “Nashville Business Journal- Stoppers Better with Age”
If you walk around your local book store, you’ll see more than one piece of literature proclaiming the hidden truths of selling. Now, I myself, I’m a big blog reader. But regardless of where you get your information from, there is no shortage of people handing sales reps the “keys to the kingdom.” Most of the information is OK, but none of it is ground breaking.
This is because buyers have fairly similar purchasing processes. In this blog, I wanted to . . .
It’s funny when you’re right-smack-dab in the middle of something, it seems normal. Entering data two, nay three times! Updating a calendar in one application, call sheet in a second application and proposals in yet a third application. Oh, lets not even talk about trying to cross reference the data!
A while back (quite a while back), I was selling granite for a fairly large fabricator/dealer. Clients ranged from developers looking for fifteen floors of granite to new construction, single family homes. This . . .
