Why A, Go-Giver Sells More

There are more books, lining more shelves, sitting in more bookstores, located in more cities, than we could ever care to count, let alone read. All promising the, “hidden secrets” to all things sales.

Closing, opening, countering, negotiating, calling, networking, presenting… the list goes on. And all these hidden secrets are put to paper in order to get someone (anyone), to give a sales person money.

Ironically, these sales-people-turned-authors have succeeded at one thing, selling a sales person yet another book.

This is . . .

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3 Tips for the Entrepreneur / Workhorse

When we have dinner parties or the neighbor makes small talk, the topic of what I do for a living always comes up. I mean, it’s par for the course when you’re getting to know some one. Most times you can equate what a person does to what their daily routine and what their responsibilities might be. That said, the only thing more enjoyable than trying to explain to the 9-5 person what I do for a living, is watching . . .

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2009 | The Microfit Group

When I think back to this time in 2008, I remember this vivid moment, filled with emotion. I was driving on 280 in Birmingham, Alabama and I remember what I was feeling at that exact moment about the economy. I’d left Apple the previous year to start my life as an entrepreneur; a challenge and risk in and of itself, but then this… this deep, dark recession. I was angry. Not scared, not nervous, but angry.

I left a secure company, turned . . .

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Ready for a New Website? 3 Things to Keep in Mind!

Are you looking to develop or re-develop a website / blog for your company? If so, I have three things I thought would be helpful to share that I usually only share with people who I can be painfully honest with.

Usually these types of people are friends or family, sometimes people who were referred to me and place trust because of the recommendation. You can’t always be completely honest with people who don’t “know” you due to the fear of . . .

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DIY A/B Split Testing Using PHP and MYSQL

DIY A/B Split Testing Using PHP and MYSQL

I was recently working on a landing page for a client that prompted visitors to fill out a quick survey. The page looked pretty nice and invited visitors to click a button that launched the survey inside of a modal box. That seemed good enough, but the next day, I couldn’t get the idea out of my head to just embed the survey right on the page without the need for another click or the need to scroll inside of . . .

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